Press release
14.12.2001 - Wedemark
Superb Career Debut with Reliable Technology from Sennheiser
Within just a few months, Hila, Indira, Faiz, Ross, Giovanni and Shaham have developed into a successful team – the band Bro’Sis – and are now delighting audiences with their talent, charm and charisma. The newcomers’ debut single ”I Believe” shot straight into the charts. And their second single ”Do You” also proves that the multi-cultural band, who have roots in Africa, India, America and Europe, can already be ranked among the professionals in the pop business. Backed by Sennheiser technology, Bro’sis provides a perfect sound, which is given more than a good dose of street cred by Shaham’s flowing rap style.
Sennheiser equipment has accompanied the success of the new band ever since their very first studio recordings. And during their live shows too, the performers are able to benefit from in-ear monitoring systems and microphones from Sennheiser’s ”evolution wireless” series. As well as providing optimum sound quality, the head-worn microphones in particular guarantee maximum freedom of movement on stage – ensuring that the audience can enjoy an immaculately choreographed show. Sound and vision in perfect harmony!
”A good vocals microphone is extremely important especially for this type of music”, explains songwriter Arkadius Raschka, who penned the second single ”Do You”. ”Each voice is different – and for such a sophisticated production with changing lead vocals, backing harmonies and rap parts, you have to be able to completely rely on your equipment. It’s vital that all components fit together.” Which means that the headphones are also from Sennheiser – after all, perfect sound during the recording sessions gives the performers the security they need to produce the best results.
”We believe that Bro’Sis have great potential and are pleased to contribute to the long-term success of the band by providing them with our products”, says Rolf Meyer, President of Marketing and Sales at Sennheiser, commenting on the co-operation with the band. The band will start their first tour in Spring 2002, giving their fans the opportunity to experience the quality of Bro’Sis live.
As the world’s leading manufacturer of microphones, headphones and wireless transmission systems, the Sennheiser Group with its headquarters in Wedemark near Hanover, Germany, had total sales of approx. DM 396 million in 2000. The export share is 80%. Sennheiser has a total workforce of approx. 1,300 employees, of whom about 61% are employed in Germany. Sennheiser is active world-wide and, in addition to other partnerships, has its own sales subsidiaries in France, the UK, Belgium, the Netherlands, China, Singapore, Canada, Mexico and the USA.
For further information about Sennheiser, please visit us on the Internet at www.sennheiser.com or contact:
Sennheiser electronic GmbH & Co. KG
Press and PR • Edelgard Marquardt
Am Labor 1 • 30900 Wedemark
Tel: +49 (5130) 600-329
Fax: +49 (5130) 600-295
e-mail: marquare@sennheiser.com
